Branding

How Reels and Shorts Turn Scrollers Into Brand Followers

How Reels and Shorts Turn Scrollers Into Brand Followers

You have exactly three seconds to prove you aren’t a waste of time. In the current landscape of infinite scrolling, attention is the only currency that matters, yet most businesses treat it like an afterthought. If your video doesn’t “stop the scroll” immediately, the rest of your high-production content might as well not exist. This …

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Building-Audiences-The-Art-of-Storytelling-in-Digital-Marketing-for-Businesses

Building Audiences: The Art of Storytelling in Digital Marketing for Businesses

Have you guys ever wondered why some brands stand out in this crowded market? It’s all about how they convey their brand to the people. They are not just a business, they have become a part of life for most of the people. And how do they make it happen? They just implemented the art …

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A Sneak Peak Into Digital Marketing In 2022

A Sneak Peak Into Digital Marketing In 2022

Covid-19 pandemic has undoubtedly disrupted world operations. While it made most businesses fight for survival, it enabled many businesses to venture into new areas and discover ways to stay competitive. The pandemic didn’t spare the world of digital marketing, either. Nevertheless, the changes in approaches and best practices in digital marketing has led to quite …

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Why Should Your Brand Matter to Consumers

Why Should Your Brand Matter To Consumers? – The Top 7 Reasons

In the dynamic and competitive landscape of today’s business world, building a brand that resonates with consumers is crucial for long-term success. A strong brand goes beyond just a logo or a catchy slogan; it embodies the values, identity, and reputation of a company. Hence, it becomes an undeniable fact that the business world has …

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