Startups in India are finding very good opportunities to grow and thrive through digital marketing. The business space has changed with the introduction of the internet, and digital marketing has turned out to be an important part for a startup company’s success. Let’s explore how digital marketing empowers startups, by helping them become successful and …
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Video content is ultimately the main aspect in your SEO performance. It’s enticing, shareable, and a powerful device for communicating your brand’s message. However, virtually creating amazing videos isn’t enough. To maximize your reach and effect, you need to improve your SEO for videos for search engines. This blog by our digital marketing agency in Chennai, …
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In the competitive landscape of digital marketing, setting up your authority and knowledge in a particular topic is important for long-term fulfillment. Search engines like Google prioritize content from authoritative resources, making it critical to construct your search engine optimization authority and topical information. Conduct Keyword Research Keyword research techniques are the foundation of any …
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Sometimes we get tired of the same old routine with Google Ads. Do you also feel stuck in the rut when your ads are not performing like you thought? It may be the time to dust things off a bit and bring fresh life to campaigns. RSAs are a very helpful tool in your advertising …
Introduction: Rebranding is done when a company is growing or is facing big PR problems. It can be very important for any business, depicting growth, evolution or shift in direction of the company. But the problem is when rebranding there can be a risk of encountering a sudden drop in website traffic. Fortunately there are …
Any brand must have a clear-cut strategy to run its PPC campaign successfully. This strategy may either come from your in-house team or from the best digital marketing company. Once the plan is in place, it is now time to live out your campaign. Then what do you do? In this blog, we will share …
Every business would know the power of social media in building a great brand. It is one of the most effective mediums where customers can reach a big company almost instantly and vice versa. It has democratized the flow of information. Therefore, every company needs to be extra careful with its operations because even a …
Covid-19 pandemic has undoubtedly disrupted world operations. While it made most businesses fight for survival, it enabled many businesses to venture into new areas and discover ways to stay competitive. The pandemic didn’t spare the world of digital marketing, either. Nevertheless, the changes in approaches and best practices in digital marketing has led to quite …
A business needs to adapt to the changing market conditions to thrive. Long gone are the days when the brick-and-mortar model gave results. Now, there is an integration of both online and offline mediums to deliver value to the customers. This is where an experienced digital marketing company comes into the picture. There are lots …
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The changes due to the pandemic have made both the B2B and B2C sectors rethink their marketing approach. Now there is a need to do something different and creative to get the attention of their target market. Businesses are now steadily moving towards social media marketing. This channel proves to be very cost-effective and great …
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